Edmonton's Alphonso Davies featured in Colin Kaepernick Nike ad

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In his closing remarks at the NY fashion show where he revealed his latest shoe, National Basketball Association superstar LeBron James said in reference to the 30th anniversary "Just Do It" ad campaign built around ex-NFL quarterback Colin Kaepernick, "I stand with Nike, all day, every day", according to the Associated Press.

Colin Kaepernick has another message for fans just days after his Nike campaign sparked controversy. "Even if it means sacrificing everything", has incensed the kind of people who tend to think real "sacrifice" is made by other poor sods - USA troops for example - while they settle down for Monday Night Football with beer and nachos.

"Maybe I can just influence one person, and that makes a change already".

Many people took to social media to praise Nike for taking such a strong stance behind Kaepernick who has faced heavy criticism for his advocacy. Kaepernick was the first NFL player to kneel during the national anthem before games in 2016 to protest against racial inequality and police brutality.

"I think that what the university needs to do, is recognize that the money they get from Nike is now blood money, the blood money of the officers in Dallas who gave their lives while protecting protesters in a Black Lives Matter rally", said Brammer.

Nike's stock took an initial dip after the announcement (so did those of Adidas and Puma), but the company is wagering on long-term success with younger customers. A lot of folks turned their backs on him, that was very painful, so he went through a whole lot.

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"Dream Crazy" is the second film of the 30th anniversary "Just Do It" campaign, following last week's homage to Serena Williams.

"I think it's important for brands to have a voice and stand for their beliefs", he said.

Believe in something. Even if it means sacrificing everything.
Somewhere in the conglomerate that brought us the Nike Oregon Project, somebody has clearly decided they can do without the 36 per cent of Americans who still approve of Trump.

Nike's relationship with CK goes back almost 10 years.

Colin Kaepernick's protest against social injustice in the United States has seen him effectively removed from the NFL.

The Game was recently stopped by TMZ who asked the rapper about Nike's new ad campaign with Colin Kaepernick. "We work with the most vulnerable children in the community". If they didn't want to stand they could stay in the locker room.

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